What to wear in France now: Fashion trends and hot topics for summer 2024
With the arrival of summer, the French fashion scene has once again become the focus of global attention. From the streets of Paris to the countryside of Provence, the French style not only maintains classic French elegance, but also incorporates current popular elements. This article will analyze the current clothing trends in France based on the hot topics and hot content on the Internet in the past 10 days.
1. France’s current popular clothing trends

| trend category | Specific performance | Popularity |
|---|---|---|
| retro trend | 70s style flared trousers, high waist design | ★★★★★ |
| minimalism | Solid color matching, minimalist tailoring | ★★★★☆ |
| Environmentally friendly fashion | Sustainable materials, second-hand clothing | ★★★★☆ |
| Athleisure | Sneakers to match formal wear, loose fit | ★★★☆☆ |
2. Differences in dressing styles among various regions in France
There are obvious differences in dressing styles in different regions of France, which reflect the unique climate and culture of each region:
| area | main style | Typical items |
|---|---|---|
| paris | urban fashion | Windbreaker, little black dress, high heels |
| provence | pastoral romance | Floral dress, straw bag |
| riviera | seaside vacation | Linen shirt, wide-leg pants |
| Alps | Practical for outdoor use | Functional jackets, hiking boots |
3. France’s most popular clothing brands
According to social media discussions and e-commerce platform sales data, the following brands are currently the most popular in France:
| brand | Positioning | Popular items |
|---|---|---|
| Rouje | light luxury | tea break dress |
| Sezane | Mid- to high-end | knitted sweater |
| Veja | Environmentally friendly | sneakers |
| Ba&sh | Volkswagen | dress |
4. Practical tips for wearing French summer clothes
1.Layered outfits: French summer has a large temperature difference between morning and evening. It is recommended to wear onion style, and a light jacket is a must-have item.
2.Color selection: Low-saturation Morandi colors are popular in France this summer, especially neutral colors such as off-white, light gray and light blue.
3.Matching accessories: The French pay special attention to accessories. Silk scarves, straw bags and simple jewelry are the keys to improving the overall look.
4.Comfort first: While the French are fashion conscious, comfort is equally important, with flats and loose fits becoming more and more popular.
5. Hot topics in French fashion
Recent hot topics in the French fashion circle include:
| topic | Discussion popularity | Main point |
|---|---|---|
| sustainable fashion | high | How to balance fashion and environmental protection |
| second hand clothing | Middle to high | The popularity of second-hand platform Vinted |
| retro resurgence | in | The revival of 70s style |
| local brand | in | Support local French designers |
Conclusion
French fashion style has always occupied an important position in the world, and its unique dressing philosophy perfectly blends classic and modern. Whether they are urban elites in Paris or rural girls in Southern France, the French dressing style embodies the aesthetic concept of "less is more". This summer, you might as well draw inspiration from the French outfits to create your own French style.
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